Reebok and Adidas will soon be merged into the right track. However, Nike will still be a hard to beat opponents. The merger move "foot" severity. Some people think that can withstand even the most picky Reebok question with Adidas announced the two companies merged. Germany's Adidas agreed to 3.1 billion euros (about 3.78 billion US dollars) means that the price of $ 59 per share to buy Reebok, the price before the deal was announced one day beyond Reebok's closing price of $ --43.95. The total market capitalization of about Adidas $ 8.4 billion last year on sales of $ 8.1 billion, net income of $ 423 million, while Reebok sales of $ 4 billion last year, net profit of $ 209 million. The combined growth of the shadow of purpose is very clear. Adidas and Reebok in the mar ket were ranked second and third place, while the first one is Nike, the two companies agreed that the best way to compete with Nike is together. Especially in Europe, Nike's shadow covering the range more widely. Last year, the US company for the first time in soccer footwear market than Adidas - Adidas, it's just as Toyota's sales in the United States over the same Ford. In the United States, Nike firmly adheres to the throne. According to the International Sporting Goods Manufacturers Association of Health, in 2004, Nike sports shoes market share of 36%, while Adidas's market share of only 8.9%, Reebok is 12.2%. The United States has the world's largest sports shoe market size, accounting for an annual $ 33 billion global athletic footwear almost half. Rise in the sto Retro jordans for sale ck, "you have to occupy the North American markets," Adidas CEO Herbert? Heiner said. "We want to expand our territory, especially in North America, we want to build a broader range of territory of goods and services, as more consumer services." Heiner once said, Adidas boss's position to sit tight in the global market, And it is clear that this goal has been achieved, except in the US market. Investors seem willing to believe that the combined company can create a strong impact on Nike. After the merger announcement, Reebok's closing share price of $ 13.19, up by 30 percent, to $ 57.14 per share. Adidas closing stock price rose 7 percent to $ 192.96 per share. A natural fit. "These are two top brands, each extraordinary strength, they will have to find a method to maxim cheap foamposites ize the potential of" marketing campaign Radiate Group president Steve? Labor Towers said. The two companies said they have convinced the merger operation will save up to $ 150 million annual cost. But Adidas acquired the real test of success is a portfolio company management, new product development and marketing to optimize and to what extent, if allows the formation of the two brands complement each other rather than duplicate operations. According to analysts, Adidas is likely to focus on high-end athletic footwear market, Reebok focuses on mid-priced market. Radiate sports marketing group president Steve? Labor-tower think Reebok will continue to maintain the same NBA apparel license agreement, Adidas will sell high-end products in the Reebok brand value higher than Retro jordans for sale field. But also to the acquisition of Reebok, Adidas adds a vital asset that can enhance the brand by virtue of its influence in the emerging markets, especially in the fashion market in Asia - such as China, Korea and Malaysia. Reebok has meant Adidas Adidas itself does not need to extend the brand to distant China, in China, with Yao Ming Reebok has greatly enhanced the brand influence. Although Nike does not like its competitors, as do many direct marketing activities in urban markets, but in the minds of the piece of consumer groups has always played a very important role. With Michael? Jordan and Tiger have? Woods, Nike has become a long-term contract makes urban consumers and young minds Sporty top brand. Reebok and Adidas due around rap star to expand product lin es and marketing activities of the time, yet the tentacles stretch Nike hip-hop world, and in which, while not occupy a very large piece of the market but very effective. Puma factor "secret world of Nike in its stable growth is employment in all relevant areas of the most talented and most respected people," Buzztone president of the New York marketing firm Josh? Tuckerman says. Adidas is not only in the core areas, such as soccer shoe market, feeling hot competition from Nike, it is ranked fourth by the sports brand - Puma aggressive posture, Puma just through acquisitions and enter new areas of sports apparel began its ambitions exuberant expansion plans. This allows to focus on high-end, innovative Adidas footwear market has become core logic. It will need the help o cheap jordans online f Reebok's distribution and product development capabilities to enhance its presence in basketball, hockey, cycling, skateboarding and other sports fashion footwear market, and these markets consumers are willing to dig a lot of dollars to buy high-end products. Different corporate culture "I will closely follow up the implementation of its integration process, because it will not be easy - focus on Adidas in the sports field, while Reebok is more focused on the life of leisure," Volcker Swiss fund manager Activest? Tim said. Although Adidas and Reebok in the newspapers look dazzling, but the real success of the merger was needed to break the two companies "very different" cultural ideas to integrate employees, former president of New Balance executives, current sports m cheap jordan shoes for men arketing firm Javelin Group Jie Frey? Brisbane said. "The Germans thought in mind control, engineering and production areas of American culture to face marketing driven under ?? In fact, I do not think that the combined company can subvert the market, because Nike has long been far ahead." Nike Adidas and Reebok sales and profits in the United States as well as its favorable foreign market has been growing, but also experience other brand challenges. In annually by Interbrand named the world's top 500 brands, Nike ranks the world's first 30, the brand value of $ 10.1 billion, compared with last year increased by 9%, while the Adidas brand in the first 71, the brand value increased by 8% to $ 4 billion. This ranking is based on the brand value and discharged profits estim cheap jordans for sale mens ated future five years, it did not contain Reebok. Past difficult years Reebok Chairman and CEO Baoluo? Fellman said Heiner is at the Athens Olympics last summer, when first proposed merger intentions. This marks the beginning of a long process. "It's not just me who can be handed over to the sale," Fellman said Reebok's founder, he spent a good long time to better understand the Touraine. Heiner and Fellman within a month will be "more than once to meet and talk," including meetings during Christmas. Later, just before three months, "When this idea becomes more intensified and meaningful when we started meeting more frequently." Fellman said he will remain CEO until the transaction is completed, and then he would pick one heir, but no longer as a "heavyweight duties." B Cheap air jordans for sale oth companies have had financial difficulties. Adidas early 1900, once hovering at the edge of bankruptcy, a French financier and advertising giant Robert Louis? - Was ????? save it. He reorganized the company, outside of Germany employs designers and marketing staff, greatly strengthened the company's marketing. Future still bumpy period in the 20th century, even though the US economy has started to recover, but Reebok still difficult. Share price fell to $ 10 or less, the design is also behind the trend, but Nike was with "performance-driven culture" began leap. Nike will continue to be a formidable opponent. New Balance CEO Jim? Davis said retailers will find the face of an emerging competitor Nike is not an easy task. Adidas will be more flexible, more ability to man cheap jordans for sale euver, he said, but it does not make Nike become a lot easier to compete with rivals. "You can try to settle Nike, but Nike is Nike, and Nike will continue to be," Davis said. Meg analysis manager Goldman Sachs added: "We do not think this merger allows Nike fell down from the throne of the global brand leader." last year, Philadelphia shoe shop Ubiq bring and ASICs together to create the Gel Lyte V "midnight bloom", cherry blossoms in full bloom of romantic feelings still in the head, overwhelmed by the two and bring new works. Earlier have previewed this Ubiq x ASICs Gel Lyte V "hazard", today send details of the picture, fluorescent green color is quite brisk is to build a Gore Tex waterproof material, the performance is more superior. It is reported that the color will be officially on sale in January 24th, priced at $160. more the latest shoes running shoes, NBA anecdotes and sports knowledge, please pay attention to the most Niubi sports equipment community [when off], microblogging search "when off, micro channel search dunkhome and extra welfare wayward send. source: UBIQRecently, Asics Monkey Time again launched a "desert Raiders" new color, the color of shoes by the desert throughout the body of the shoe, the suede material is more dry desert highlights and rough, the whole shoe money to create a strong atmosphere of the desert people to enjoy the desert style. It is worth mentioning that, although over the theme of "desert" are related to the introduction of shoes, but this year the "desert" theme is very popular, obviously major brands competing to launch the theme of the shoes to win business opportunities to market is not surprising. At present, the shoes will be officially released on November 21st, interested friends may wish to pay attention to it.Nike WMNS Roshe Run Woven colorful color exposure 2013-12-08 22:51:40 Woven 2012 Nike launched a new shoe Nike Roshe Run won a good reputation in 2012 after the Roshe Run in the new year will be replaced with new clothes re debut. The debut of this "Multi-Color" color is like the rainbow feel of the multicolored color to create, very psychedelic. But this color only comes out of the female version, there is no specific date of this shoe, like friends can continue to pay attention to.the star overseas on foot to bring DJ Khaled Sylvester Stallone, the action star, Justin Bieber's shoes feet. In addition to the Air Jordan 3 Kobe Bryant PE, and is also extremely limited edition of Eminem x Carhartt x Air Jordan 4. Travis Scott - Air Jordan 3 Black/CementKehlani ASICS Gel Lyte III Red/WhiteSlim Jimmy Rihanna x PUMA Fenty TrainerFrank Ocean Vans Old Skool Black/WhiteDJ Khaled - Air Jordan 3 Kobe Bryant PE & Rick Ross Fila Original Tennis;Anderson.Paak - ASICS Gel KayanoDJ Envy - Air Jordan 4 Premium Black/WhiteErykah Badu - Vans Sk8-HiJason Sudeikis - Nike Air Max 90 Sneakerboot "Bamboo" Boi in Air - Jordan Black/Red 4 & Mack WIlds Supreme x Air Jordan Big 5 "White" Rocky Raf - Simons x adidas Stan SmithA$APTiller Adidas - Ultra BoostBrysonMensa Saint - Laurent sneakersVicFabolous - x CNCPTS ASICS Gel Cocoa Respector ""
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